Cary Lin /

Head of Marketing & Brand, 82 Labs

Cary is currently the Head of Marketing & Brand at 82 Labs Inc., a science-driven consumer goods company based in LA. The mission of 82 Labs is to develop products that help people feel energized, stay productive, and be at their best. Their flagship functional beverage, Morning Recovery, is designed to help busy professionals bounce back after a night out. They recently raised an $8 million Series A to support innovation and research, partnering with USC School of Pharmacy and a world-class Scientific Advisory Board to invest in new product development.

Cary has experience working in direct-to-consumer startups as well as established CPG companies. Prior to 82 Labs, she worked at The Honest Company in brand management for the personal care and beauty verticals, and led rapid innovation and marketing across multiple product categories. She also spent time at Procter & Gamble in brand management. She received her bachelor’s degree from Harvard College and her MBA from MIT Sloan School of Management.

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